These features are designed to enhance call quality and reliability by optimizing the network connectivity between the Zoom Phone service and its users. Here's a brief overview of each:

Zoom Phone Cloud Peering:

• Purpose: Cloud Peering involves establishing a direct network connection between an organization's network and Zoom's cloud infrastructure. This direct connection can improve call quality and reliability for Zoom Phone users.

• Benefits: By bypassing the public internet for a portion of the call's path, Cloud Peering can reduce latency, packet loss, and jitter, resulting in better voice call quality.

• Implementation: It typically requires the organization to work with a network service provider that offers direct connectivity services to Zoom's cloud.
  

Zoom Phone Premise Peering:

• Purpose: Premise Peering is about optimizing the network connection between an organization's on-premises infrastructure and the Zoom Phone service.

• On-Premise Equipment: This might involve deploying specific network equipment (like Session Border Controllers, or SBCs) on the organization's premises to manage and route voice traffic directly to Zoom’s network.

• Benefits: Similar to Cloud Peering, the goal is to enhance call quality and reliability. It's particularly beneficial for organizations with existing on-premises telephony infrastructure they wish to integrate or optimize with Zoom Phone.
  

Both Cloud Peering and Premise Peering are part of Zoom's efforts to provide enterprises with flexible, high-quality options for implementing its phone system. By improving network performance and reducing the dependence on the public internet, Zoom aims to ensure that its voice services are robust and enterprise-grade, suitable for businesses with various telephony needs.

It's important to note that these features would be more relevant to larger organizations with significant telephony usage or specific quality and reliability requirements. Smaller businesses or individual users might not need such advanced network optimization solutions.